“Personalization” and “big data” are buzzwords in the online travel space. Many firms aim to harness large amounts of data so as to better customize their product offerings to the end consumer. At Pablow we have taken a different approach to personalization by simply matching the insurance offer to the point of sale context. We call it targeted travel insurance.
In effect travelers are forced to pay for the whole buffet when sometimes all they want and need, is just the dessert! We help them get just the dessert; in other words, targeted travel insurance, that exactly matches the consumer’s need and risk at point of sale.
Pablow is working with the most forward thinking, innovative and entrepreneurial travel insurance companies around the world. All working towards diversified revenue streams via developing the targeted travel insurance category. We offer their products to travelers by partnering with travel retailers and system providers to direct travelers from their confirmation page to a purchasing site, send travelers retargeted emails, and promote using retargeted advertising.
Our target partners are travel retailers and system providers that sell vacation rentals, rental cars, conferences, cruises, and/or adventure tours etc. They should be looking to increase their revenue for minimal effort and no cost! As long as they have customers in the travel space we should have the targeted travel insurance to match their customers’ needs.
Do you think you are a potential partner for Pablow or know someone who would be a good connection? Feel free to share our newest animation (featured at the bottom of this introduction) explaining how our business works, and we encourage you to request a demonstration from our CMO Dylan DeClerck (Dylan@Pablow.com).